Case Study


The Brief

Syngenta, one of the worlds largest suppliers of agricultural products, approached Prizeshark to assist with the relaunch of their Partnership Plan; an incentive and loyalty programme that rewards their growers and customers. The brief was far from simple. Syngenta required a marketing and fulfilment partner to assist with various aspects of the platform including supplier relationship management, engagement and communication assistance, customer services operations, full prize catalogue management and end-to-end fulfilment.

The Solution

We are proud to work in partnership with one of the world’s leading agricultural material suppliers, Syngenta.
Together we have created the Partnership Plan programme, which gives their agricultural customers the opportunity to earn points from purchasing Syngenta products and uploading vital cropping information that they can share within the community. This has helped Syngenta drive engagement and increase sales by rewarding their customers for their loyalty and interaction.
Syngenta’s Prizeshark Account Manager, Lizzie Kelly, adds:
“Since the start of the programme, we have overseen the fulfilment of thousands of items redeemed on the platform. The unique reward offering provides items that are both agricultural and quality of life focused; improving efficiency and job satisfaction for all customers that have enrolled in the Partnership Plan.
“As we draw closer to the end of the year, we are reflecting on the success of the past 12 months and look forward to continuing our strong relationship with Syngenta. We have set out some key goals for how we want to improve and expand over next 12 months, meaning further enhancements for Syngenta, their customers and for us."
For more information on our agricultural rewards offering or to explore how a points based loyalty scheme can work for you please contact us.

Relevant Services


We can put together completely tailored trips and we can provide your customer or prize winner with a full travel itinerary.

Prize Sourcing

We take the pain out of sourcing the prize or gift for your sales promotion.

Our team is connected and knowledgable, so able to easily recommend and source gifts and prizes for competitions, whatever your budget and target audience.

Prize & Gift Fulfilment

Prizeshark can contact winners & customers, manage storage and delivery of all prizes, rewards and incentive gifts directly to your customers through our robust gift fulfilment service.

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